Better Business Strategies
Better Business Strategies
Episode 3: Using SWOT Analysis To Drive Your Business Strategy.
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Episode 3: Using SWOT Analysis To Drive Your Business Strategy.

In this episode of the "Future Proof Business" podcast, we explore the essential SWOT analysis tool. It helps business owners unlock their potential by understanding their strengths, weaknesses, opportunities, and threats. 

Conducting a SWOT analysis provides a comprehensive view of internal and external factors that impact your business, guiding you in strategic planning and decision-making.

We start by defining a SWOT analysis and its purpose in business strategy. Then, we break down the process into manageable steps, beginning with an internal analysis to identify your business's strengths and weaknesses. We offer practical tips for gathering insights from your team and using data to support your findings.

Key Takeaways:

  • Conducting a SWOT analysis helps small businesses understand their internal and external environment.

  • Regularly updating the SWOT analysis ensures the business remains agile and responsive to changes.

  • Integrating SWOT findings into strategic planning enhances decision-making and business growth.

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Better Business Strategies
Better Business Strategies
Welcome to Better Business Strategies,
Through the channel, I hope to improve your in-depth knowledge of business strategy, corporate finance, risk management and how to use these tools to start and grow a sustainable business.
I am a qualified Chartered Global Management Accountant with 20+ years of corporate and entrepreneurial experience, a degree in accounting & commerce and an Honors degree in finance and commerce.
Regards
Werner Mouton. CGMA